CSThe Group WagerWhat Makes Groups Work: The Manifesto
The Group WagerWhat Makes Groups Work:
The Manifesto
HomeAbout
Group CodesTeam SessionsIdeasBook Curt
I wrote a book on attention.
I still can't put my phone down.
I was Head of People at a rocket company.
I burned out.
I've given more than 500 keynotes
...and I still get nervous before every single one.
Curt Steinhorst

I'm not here to tell you I have it all figured out.

Point is, I'm in it too.

I'm obsessed with what makes groups work — especially in the gap between "we need each other" and "this is exhausting." I've spent twenty years chasing that question.

Curt Steinhorst
SEC — 01

The Rocket Company

Most recently, I spent three years as Head of People at Venus Aerospace, building the teams that achieved the first flight of a rotating detonation rocket engine.

The physics of Mach 9 were unforgiving. The human dynamics required to get there were harder.

Venus: "World's most efficient rocket engine."

Even when it is rocket science, it's not the science that's the hard part.
It's how you get people to work together as a team.

I burned out there. The person who spent years talking about a more human way of working tried to be superhuman.

Curt on stage
SEC — 02

The Attention Guy

I wrote Can I Have Your Attention? (Wiley), which became a bestseller.

I also have ADHD, which is either ironic or the whole point.

I built a company around the question of distraction. But the deeper I went, the more obvious something became: most attention problems are not really attention problems.

Curt giving a TEDx talk
SEC — 03

How It Started

I got my start working with the Center for Generational Kinetics. I looked fourteen. Nobody was going to hire someone who looks fourteen to talk about anything other than millennials.

Before that, I started at a camp in East Texas at eleven. Twelve summers total. Then class president at Texas A&M, being responsible for executing on the traditions that make the university so unique.

Young Curt Steinhorst on stage
Curt speaking to a crowd
SEC — 04

The Coaching

I've also spent fifteen years in communication coaching — NFL Hall of Famers, Olympic gold medalists, Fortune 500 CEOs, and founders walking into the room where the check gets written or doesn't.

Board presentations, media appearances, speeches that couldn't miss. The generational work put me on stages. The coaching made me useful once I got there.

Curt coaching
People Curt has coached
SEC — 05

The Anchors

I wrote these for my family — the things that keep us tethered to who we are.

Choose What Matters Be Curious Improve the Room Be Kind to Everyone Be Courageous Gift Not Gain
Fully
Known
& Loved
Choose What Matters
Ignore the rest.
Be Curious
Discover. Explore. Have faith but love more.
Improve the Room
I choose how I show up.
Be Kind to Everyone
They're in the fight of their lives.
Be Courageous
Nothing is a risk.
Gift Not Gain
No one will remember you, so have fun.
Curt on stage
SEC — 06

The Human Part

I live in Frisco, TX with my wife and kids. I coach baseball and basketball.

I'm writing The Group Wager. I've gone my entire career without a cold plunge, and I have no plans for that to change.

Curt with group
Curt with group

Let's Talk

If your group is building something that matters, I'd love to hear about it.